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March 11, 2018

SKIN CARE THAT KEEPS YOU FROM THE WORLD TECHNOLOGY AND POLLUTION

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Every day, your skin goes to battle with the environment. UV rays, pollution, blue light from laptops, and harsh ingredients do a number on our skin—which is why the next wave of skin-care products is working to support it in the modern world. Think “skin-barrier-supporting” and “microbiome-enhancing” serums that help fuel optimal skin function and, of course, a healthy glow.

“Especially now, there are lots of impacts from pollutants in the environment and ozone to UV rays, and all of these can have a negative impact on the [skin’s] lipid barrier,” explains Jim Hammer, a cosmetic chemist, such as redness, acne, or dryness. “So, proper skin barrier function is really key to maintaining healthy, hydrated skin.”

Beauty brands are rising to the occasion with new products designed to nourish and support this important ecosystem of the skin, says Cindy DiPrima Morisse, co-founder of CAP Beauty. “Instead of stripping away layers of the skin, products are helping build up its own defenses.”

Launches from companies like Marie Veronique, Biossance, Allies of Skin, and microbiome-protecting Mother Dirt are anticipating the environmental stressors your skin might encounter over the day, and the imbalances they could cause.

They’re using ingredients like lipids, ceramides, adaptogens, and even live bacteria to help fortify your skin’s natural functioning, so it can do its thing—and be your first natural line of defense against technology and the pollutants of the modern world.
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